One thing that keeps women away from the gym is a cycle of shame. Shame is a terrible emotion that does the opposite of what we set out to do as gym owners, but it happens all the time.
We need a new movement in fitness. We need to focus on STRONG over scales. When I started my kickboxing studio, I realized that this mission was more important than anything else. We provide a safe space for women to feel supported and strong—and we leave their bodies out of it!
When women are searching for a good class or instructor, they are looking to find someone who has a teaching philosophy that resonates with them. Just being good at fitness does not mean you will be good at teaching.
